DEVLO.CH — SWISS B2B AGENCY
Outsourced SDR & Lead Qualification: focus on closing the deal
Operational qualification and clear handover to your sales teams.
Outsourced SDR allows you to add a layer of sales qualification without recruiting internally. devlo operates this function as an extension of your team, with your own criteria, standards and conversion targets.
We manage both outbound leads from outbound campaigns and inbound leads from your forms or direct requests. Each lead is qualified using an appropriate framework (BANT, MEDDIC, CHAMP or custom model).
The aim is simple: to provide your Account Executives with really useful appointments, with a documented handover to speed up the closing process.
What this service covers
- ✓Definition of the qualification framework
- ✓Qualification of outbound leads
- ✓Qualification of incoming leads
- ✓Discovery calls and advanced qualification
- ✓Booking demos in the AE calendar
- ✓Continuous CRM updates
- ✓Qualifying marks
- ✓Conversion and lead quality reporting
Outsourced SDR process
- 1
Cadrage
Alignment with the PKI and qualification framework.
- 2
Traitement
Qualification of inbound and outbound leads.
- 3
Discovery
Qualification calls and collection of key signals.
- 4
Passation
Structured transmission to your sales force.
- 5
Pilotage
Weekly monitoring of conversions and adjustments.
Less noise, more closing
An unqualified lead takes up sales time without any real potential. By outsourcing the qualification process, you can better filter and concentrate your AEs on high-probability opportunities.
The SDR is not just a relay. It is a strategic link in your funnel: it transforms raw interest into a clear commercial opportunity.
Qualification references
Locky
20 discovery calls
15 demos planned
Saporo
RSSI/CISO qualification
Multi-country cyber security
IDDI
Demos on the rise
Pharma/biotech qualification
Horus
60% conversion demo→client
Structured qualification
Step 1/2 — Configure
50%
Configuring your SDR model
Define your lead flows and the level of qualification expected.
Flows to qualify
Current framework
Volume of leads / month
Objective of qualification
CRM used
Deadline
Configuration preview
Flows to qualify: Not defined
Current framework: Not defined
Volume of leads / month: Not defined
Objective of qualification: Not defined
CRM used: Not defined
Deadline: Not defined
You can edit your choices before submission.
Step 2/2 — Contact details
100%
Step 2 — Get the plan
Review your configuration then submit your contact details.
Selected summary
Flows to qualify: Not defined
Current framework: Not defined
Volume of leads / month: Not defined
Objective of qualification: Not defined
CRM used: Not defined
Deadline: Not defined
Thank you for reaching out. We will get back to you within 24 hours.
Case studies
Field proof for this service
Discover real campaigns delivered by devlo in Switzerland, Belgium, France and DACH. Each case study shows results, the method used, and operational learnings.
4,500 companies targeted
·10+ campaigns
·81% open
·54% response rate
Saporo
Multi-country
+30 interested prospects
·69% response rate
·1,600 companies analysed
·12 days before 1st appointment
Abacus
French-speaking Switzerland
First appointments in 3 weeks
·52.7% open
·+1,000 cold calls
·Increase in demos
IDDI
International
40 interested prospects
·20 discovery calls
·15 demos planned
·14% interest
Locky
Belgium / France
16 qualified appointments
·89% open
·69% response rate
·6% of meetings
Lemanvisio
Switzerland
11 qualified tenants
·87% open
·73% response rate
·9 days before 1st appointment
HIAG
Switzerland
FAQ SDR outsourcing
Difference between SDR and BDR?
The SDR qualifies leads and organises appointments. The BDR covers more outbound prospecting. At devlo, we adapt the scope to your needs.
How does the outsourced SDR fit in with my team?
Via your own tools (CRM, diary, templates), with steering rituals and standardised handover to maintain operational continuity.
Can you learn more about our product?
Yes, every assignment includes product onboarding and calibrating the pitch to your market.
What results can we expect?
Better pipeline quality, a more controlled sales cycle and less time wasted on irrelevant leads.
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