Cold email sequence for web and IT technology — 4% response rate

A – Long version Hello {{salutation}} {{lastName}}, In French-speaking Switzerland, many companies such as {{companyName}} share their IT concerns with us: support tickets left pending for too long, unpredictable invoices, support that fails to respond promptly at critical moments, and so on. For {{testimony company}}, for example, these bottlenecks resulted in a loss of 3 to 4 days per month. Today, “{{clientCompanyName}} has been our trusted IT partner for years. They act as an outsourced IT department and offer exceptional reliability and service quality. ” These issues are not merely technical: they cause stress, slow down projects and lead to significant budget overruns. Does {{companyName}} ever face these same situations, or am I mistaken? Kind regards, {{accountSvignature}} Unsubscribe B - short version Hello {{salutation}} {{lastName}}, Many {{revisedjobtitle}} companies in French-speaking Switzerland within the {{revisedindustry}} sector report the same IT issues: Monthly bills that are difficult to predict Support tickets that remain pending for too long IT service providers who rely on unresponsive offshore support teams We are based in Geneva and offer fixed rates for proactive 24/7 monitoring. IT thus becomes a reliable ally rather than a source of endless frustration. Is {{companyName}} facing the same headaches? Or am I completely off the mark? Kind regards, {{accountSignature}} Unsubscribe

Hello {{salutation}} {{lastName}}, More than {{amount}} companies in French-speaking Switzerland and some of your counterparts in Geneva have decided to try out our IT support. In concrete terms: {{testimonycompany}}: {{percentage}} availability, {{percentage}} shorter resolution times, {{amount}} security breaches. {{testimonycompany}}: FINMA infrastructure, {{percentage}} lower risk of phishing, {{amount}} security breaches. Would it be worthwhile for {{companyName}} to compare this with what your current provider offers? Kind regards, {{accountSignature}} Unsubscribe

Hello {{salutation}} {{lastName}}, {% if Colleaguename1 != blank and Colleaguename2 != blank %} I’m not sure whether IT support falls under your responsibility or whether it’s actually the job of your colleagues {{Colleaguename1}} or {{Colleaguename2}}?{% elsif Colleaguename1 != blank %} I’m not sure whether IT support falls under your responsibility or whether it would be better for your colleague {{Colleaguename1}} to handle it?{% elsif Colleaguename2 != blank %} Are you unsure whether IT support falls under your responsibility or whether it would be better managed by your colleague {{Colleaguename2}}?{% else %} Are you unsure whether IT support falls under your responsibility or whether it is more the responsibility of another member of your team?{% endif %} Transparent costs, responsive local support and enhanced security: this is exactly what IT managers in French-speaking Switzerland are looking for when evaluating their IT outsourcing options. Could you put me in touch with your colleagues so they can form their own opinion? Kind regards {{accountSignature}} Unsubscribe

Hello {{salutation}} {{lastName}}, This will be my final message. To put your mind at ease, we’re offering you a free audit of your infrastructure. Within 48 hours, you’ll receive a clear report on: your security vulnerabilities your inefficiencies your compliance risks Even if you decide to stay with your current provider, this audit will provide you with a useful roadmap. 👉 Would you like to book a slot in {{month}} for {{companyName}}? Kind regards, {{accountSignature}} Unsubscribe