par charlesperret | Avr 22, 2021 | B2B
Que peut-on faire pour aider les représentants commerciaux à se concentrer moins sur les activités à faible valeur ajoutée et non génératrices de revenus, et davantage sur les activités à forte valeur ajoutée qui contribuent à leur pipeline ? Par exemple, trop de...
par charlesperret | Jan 19, 2021 | B2B
We wanted to develop our mission further, which is to “enable B2B companies to meet their prospects through a personalised and innovative digital approach”. Personalisation is about analysing your target audience, understanding their interests and engaging...
par charlesperret | Jan 11, 2021 | B2B
Tiffani Bova, Global Growth Evangelist at Salesforce, recently posted on LinkedIn asking the following two questions: 1️⃣ What KPIs were eliminated during 2020 because of the new ways we are working and selling? 2️⃣ What new KPIs are you planning on using in 2021?...
par charlesperret | Déc 23, 2020 | B2B
Mike Pregler, VP Research Director, Sales Executive Services at Forrester, shared last week “What 2020 Taught B2B Sales Leaders And Teams”. His blog lists five positives, and one of them tackles how selling became more human this year. For example, we are...
par charlesperret | Déc 15, 2020 | B2B
Mark Roberge is a Senior Lecturer in the Entrepreneurial Management Unit at the Harvard Business School. He will be discussing predictions and prescriptions for #2021 tomorrow, on Wednesday, December 16. This is a great opportunity to get interesting insights about...